MODDISPLAYS

Typography plays an important but often underestimated role in exhibit design. The font used in the design of a trade show display will often make a bigger impression upon attendees than the words themselves. Attendees and the general public are largely unaware of the influence that font choices can have on purchasing decisions, and you can use this to your advantage as an exhibitor.

Attendees are motivated to attend trade shows and business expos to stay up to date on their industry, and thus are open to seeing new products and services that can benefit their business. If you can position your latest product in a way to capture their imagination and attention, the potential is high for a strong return on investment for your participation.

At the end of the day, every trade show must have a return on investment. Not only helping to cover the plethora of costs of exhibiting for multiple days, but also to help the company's bottom line. You invest in your trade show displays, the handouts, the brochures, the staffing, the time commitment, and on and on. Every successful trade show appearance needs to move the needle: more clients, more contacts, more partnerships, etc. You need a measurable return.

If your company has the resources to handle the design of your next trade show display, you will certainly have a strategic advantage in keeping your brand on point. Save yourself and your design team the headache by making sure they have the files saved in the proper size and format as well as using our provided templates.

Exhibiting at a trade show can sometimes feel like being a small fish in a large ocean. How will people find you in the sea of other booths, and what if they simply go down a different aisle and miss you completely? Never leave things to chance. Hanging signs are a great solution to put that worry to rest.

To provide better service to our clients ordering trade show displays in Canada, we now offer a streamlined system for all shipments to our neighbors to the North.

Having one trade show display system that is versatile in a variety of sizes and configurations is a great way to use your money wisely and to maintain a cohesive brand. It also allows your team to keep the display fresh by mixing up the components and the layout. Some events are naturally more important than others, and your team will invest more heavily at those events with a larger space. Perhaps you like to maintain a small presence at some shows for brand awareness, and commit a larger presence at other shows for product demonstrations.

When shipping your trade show display, the information that should be included on the label will vary depending on where you are shipping it. Below is quick guide of what needs to be included depending on where the display is shipping.

Being prepared is a key skill for any trade show professional. There is limited time before, during, and after each event day's hours. You want to be focused on achieving your goals, not wasting time chasing down something. Pack these essential items for your next event

While trade shows can be traced back to medieval Europe, they remain highly relevant in modern times as a way for members of a specific industry to showcase, exhibit, and demonstrate their company's products and services face-to-face. Some of these events including business expos, auto shows, and conventions are closed to the public and require credentials to attend, but many are open to the public.

The company was started with the idea that buying a trade show display should be easy and intuitive. They believed the online buying process could be improved so customers could know exactly what their display would look like in advance. After seeking out high-value product lines and making contact with reliable vendors, MODdisplays focused on providing the best experience possible for our customers. Offering graphic design in a packaged (rather than hourly) format was an aggressive idea, but the simplified experience and up-front pricing earned the company a long list of satisfied clients.

Whether you own a fledgling startup, work for a non-profit, or are leading an upstart marketing department, many of us have had the experience of making a large impact at a trade show with a small budget. Perhaps you've been advocating for your company to begin exhibiting at business expos, industry conventions, special recruitment events, or trade shows. You finally get the green light, but are provided a limited budget.

When you’re creating a booth layout for a trade show, its natural to focus a lot of attention on the visual elements of the booth. After all, the design and graphics will play a large role in how your brand is represented. Curb appeal is hugely important, and the design helps to visually express your brand’s message. With that being said, don't overlook how you plan to use your booth. The space needs to be planned out for how it will be used. How will people enter the booth? Where will you be positioned to answer questions? Where will you place information for easy access? Do you need space for storage?

Portable trade show displays are popular because of the low cost of shipping and drayage, but picking the right exhibit for your company can be a tough project. There are hundreds of different models available online, and which one you pick will depend on your marketing budget and what types of accessories you need. No matter what type of trade show display you choose, the goal is to make a huge impact with your exhibit space and leave a lasting impression on visitors.

If you're new to trade shows, it can sometimes feel like people are talking in a different language when they're explaining booth options at an event. There are four common booth configurations Inline - booths with one side facing an aisle Corner - booths with two sides facing an aisle Peninsula - booths with three sides facing an aisle Island - booths with all four sides facing an aisle

Ordering a trade show booth can be a little intimidating. Mostly because, like any industry, it has some technical terms that confuse things along the way. At MOD, we get it, and hope to help clear up some of the confusion. We have compiled a list of terms and phrases along with definitions and general knowledge to help proactively alleviate some of these issues.

Setting up a complicated exhibit can cost your company staffing hours before and after the show. It can also cut into valuable face-to-face time with your potential customers. For many exhibitors, installation and dismantle is an unpredictable and chaotic part of trade show marketing that eats into their budget.

At MODdisplays, many of our clients are in a similar situation as you are. They are responsible for ordering a portable 10x10 display that checks all of the following boxes. Most common needs in a trade show display: Can be checked on a plane Easy to assemble for different mechanical skill levels and body types Durable Looks professional Limited budget

Your trade show marketing program will have the biggest impact by reaching the most potential customers. To find the shows with the most potential, check trade show attendee lists. You should be able to find events populated with your target audience. Sometimes the biggest pool of potential customers might be found at a trade show in a peripheral industry.

Most exhibitors start out with table top displays and progress to larger exhibits as their trade show marketing program picks up steam. In the past, floor displays were cost-prohibitive to many companies, but today there are many options accessible to any small business to move immediately into 10′ x 10′ spaces.

Sometimes when a deadline is looming, you might rush to finish a design. A new trade show display is an investment in your future business. You must get it right. Use these tips to make sure your next display is unforgettable.

A few things to keep in mind as you're preparing for your next trade show, conference or event. Participation in any event, whether it's a trade show or business expo, can be unexpectantly costly if you are unprepared. Here are a few items to remember as you're planning your next exhibiting opportunity.

1- Pick the wrong show in the first place. Many exhibitors with sound marketing practices puzzle at their lack of success at trade shows, but even the best marketing practices won’t help if you’re putting your product in front of the wrong audience. Finding trade shows populated with your target audience is the first step to success.

There are endless options when searching for your next trade show display. One choice has become our most popular display for good reason. The Waveline and Waveline Media displays are versatile, adaptable, and make everyone's design look good. Here are a few reasons why we think you'll agree.