How to Layout Your Trade Show Booth
When you’re creating a booth layout for a trade show, its natural to focus a lot of attention on the visual elements of the booth. After all, the design and graphics will play a large role in how your brand is represented. Curb appeal is hugely important, and the design helps to visually express your brand’s message. With that being said, don't overlook how you plan to use your booth. The space needs to be planned out for how it will be used. How will people enter the booth? Where will you be positioned to answer questions? Where will you place information for easy access? Do you need space for storage?
April 5, 2018