Have you been tasked with creating a trade show display for your company, but you're lost at where to begin? If you've not been to a trade show previously, this can be a daunting task. But have no fear, the general idea can be simplified relatively easily.
A general rule of thumb is to reduce the standard 10x10 backwall into one bold message, logo, and provide approximately 60% of the display graphic as the background: either with an engaging photo or a non-competing visual. Of course with any design project, these rules can be broken. Since the display will be viewed during a busy event, it's generally better to create a simple yet bold design. Settling on a color scheme of no more than 3 colors provides continuity and provides a minimal design.
To see what others have done while working with MODdisplays, we've created a few pages of various display types that provide inspiration: